


sponsors




Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. Positionless Marketing has been proven to improve campaign efficiency by 88%, allowing marketing teams to create more personalized engagement with existing customers.
For two years running, Optimove has been positioned as a Visionary in Gartner’s Magic Quadrant for Multichannel Marketing Hubs, recognized for its AI-driven decisioning, prescriptive insights, and proven ability to orchestrate thousands of personalized campaigns in real time across channels. AI-led marketing is a hallmark of Optimove’s visionary leadership. By embedding AI directly into its platform as early as 2012, Optimove paved the way for today’s Positionless Marketing standard.
Its Positionless Marketing Platform includes Optimove Engage and Orchestrate for cross-channel campaign decisioning and orchestration; Optimove Personalize, a digital personalization engine; and Optimove Gamify, a loyalty and gamification platform.
Today, its comprehensive AI-powered suite is at the leading edge of empowering marketers to streamline workflows from Insight to Creation and through Optimization. Optimove provides industry-specific and use-case solutions for leading consumer brands globally. optimove.com.




Hightouch is the leading Composable CDP and Agentic Marketing Platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading brands like Domino’s, Autotrader, Cars.com, Grammarly / Superhuman, and PetSmart, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. hightouch.com




Comarch is a global software house that delivers cutting-edge loyalty management & digital marketing platforms that companies can use to increase customer lifetime value, drive brand awareness, and boost profits. Comarch supports some of the world’s most popular brands (including Auchan, BP, Ford, and Heathrow Airport) by providing them with tools for building and running immersive B2B, B2C, and B2E loyalty programs and marketing campaigns. comarch.com


Kobie delivers market-leading,end-to-end loyalty solutions for the world’s most successful brands. Withstrategy-led technology, Kobie is consistently named an industry leader byForrester with a mission of growing value through loyalty.
We turn complex customer data intoactionable insights, leveraging human-guided AI and strategic services toenable loyalty outcomes across industries. Kobie Alchemy® Loyalty Clouddelivers and measures loyalty experiences that set brands apart. To learn moreabout partnering with Kobie and how we have been driving loyalty for more thanthree decades, visit www.kobie.com.


Zeta Global is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. zetaglobal.com




Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From retail to financial services, hospitality to gaming, businesses create experiences that drive higher growth and lasting loyalty. Bloomreach drives personalization for 1,400+ brands around the world, including American Eagle, Sonepar, and Pandora. bloomreach.com


Bond is a global, customer intelligence-driven engagementcompany that creates growth by building lasting connections between brands,their employees, and their customers.
Powered by Bond Intelligence, it uses behavioral scienceand data to design and run engagement programs that strengthen loyalty,increase advocacy, and grow customer value over time.
Bringing together strategy, design, creativity, customerintelligence, advanced analytics, and AI-driven technology, Bond deliversbest-in-class engagement solutions built to perform. It helps organizationsunlock the full potential of their known customers, turning insight intoaction, and data into measurable results.
With offices across North America and Europe, Bond partnerswith both aspiring organizations and Fortune 1000 companies to solve realbusiness problems and deliver impact at every moment. bondbl.com


Oracle helps ambitious food and beverage providers transact in new ways, prioritize guests, and deliver great experiences. With Simphony Cloud, an open and extensible digital transaction platform, NetSuite for business management, and CrowdTwist for loyalty, thousands of operators worldwide automate operations and elevate personalized guest experiences with Oracle. oracle.com


Shell® Fuel Rewards® isn’t just a premier loyalty program; it’s a national savings powerhouse with more than 35 million members and more than $3 billion in fuel savings delivered! Through collaboration with top brands like T-Mobile, national grocery chains, and dining networks, we offer meaningful savings at the pump. Every day, drivers turn daily purchases into instant savings at 12,000+ participating sites. Shell sets the standard for fuel rewards nationwide—because why settle for less when you can save more with Shell Fuel Rewards®? Join the movement today. www.fuelrewards.com




Aampe is an agentic AI platform that enables CRM and lifecycle marketing teams to deliver true 1:1 personalization at scale.
Instead of relying on static segments, manual campaigns, and fixed journeys, Aampe assigns an autonomous AI agent to every user. Each agent continuously learns from real-time behavior, runs experiments, and determines the optimal message, timing, and channel for that individual.
Aampe agents operate through your existing customer engagement platform (e.g., Braze, Iterable), optimizing email, push notifications, SMS, and in-app messages without requiring teams to build and manage complex campaign logic. aampe.com


adjoe introduces new ways for apps to monetize and scale by improving how users experience ads – both rewarded and programmatic. From its offices in Hamburg, Boston, Singapore, and Tokyo, the company runs the world’s leading – and fastest growing – rewarded advertising channel. Thanks to its advanced AI and first-party data, adjoe serves over 600 million mobile users globally with highly personalized ad experiences. adjoe’s market-shaping solutions like Playtime, Arcade, and adjoe Ads – backed by a $100 million investment from Bertelsmann – help app developers worldwide reach unique and highly motivated users, monetize their apps more efficiently, and ultimately maximize overall revenues. adjoe.com


Attentive® is the AI-powered SMS and email marketing platform that delivers unparalleled messaging performance on the channels that matter most. Infusing intelligence at every stage of the consumer's purchasing journey, Attentive empowers businesses to achieve hyper-personalized communication with their customers on a large scale. Leveraging AI-powered tools, a mobile-first approach, two-way conversations, and enterprise-grade technology, Attentive drives billions in online revenue for brands around the globe. Trusted by over 8,000 leading brands such as CB2, Urban Outfitters, GUESS, Dickey’s Barbeque Pit, and Wyndham Resort, Attentive is the go-to solution for delivering powerful commerce experiences for consumers with the brands they love. attentive.com


Baesman Group is a strategic CRM and loyalty consulting agency that helps brands turn customer data into profitable, long-term relationships. We deliver personalized, multichannel marketing strategies—powered by advanced analytics, custom technology, and seamless execution across email, SMS, direct mail, and in-store experiences.
From loyalty program design and customer profiling to personalized campaign execution, we help brands engage the right customer, in the right channel, at the right time—boosting acquisition, retention, and customer lifetime value. Our platform-agnostic approach means we can integrate with any tech stack or leverage our own customizable solutions, including CDP, loyalty platform, and our branded web-to-print portal, Brandwise. baesman.com


Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Epsilon accelerates clients’ ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. The company’s industry-leading technology connects advertisers with consumers to drive performance while respecting and protecting consumer privacy. Epsilon’s people-based identity graph allows brands, agencies and publishers to reach real people, not cookies or devices, across the open web. For more information, visit epsilon.com.


Insider One is the leading Agentic Customer Engagement Platform, enabling brands to deliver autonomous, end-to-end customer engagement and AI-driven growth.
Insider One is the only platform that brings together a native Customer Data Platform (CDP), journey orchestration across the broadest set of channels, purpose-built agents, advanced personalization, and AI, trusted by over 2,000 customers, including Samsung, L’Oréal, Unilever, and GAP.
Insider One has built a new operating model for marketing and customer engagement, where intelligent systems and agents do not just inform decisions; they execute them. Beyond AI decisioning, our AI plans, creates, executes, and optimizes the end-to-end customer journey autonomously. Marketing and customer engagement teams define the outcomes they want to achieve, and AI determines the optimal path to reach them.
Loved by customers and recognized by analysts, Insider One is consistently ranked as a leader with top industry recognition from Gartner, Forrester, IDC, and G2.
Today, Insider One is powered by more than 1,500 team members representing 50+ nationalities across 30+ offices. insiderone.com


ITA Group partners with brands to foster deeper customer relationships through our end-to-end customer loyalty solution. Our approach combines strategic planning, advanced loyalty software, personalized rewards, and continuous analytics to create programs that motivate repeat purchases and long-term brand commitment. We tailor solutions to each client’s needs, integrating creative services and operational management for seamless experiences across all customer touchpoints.
Beyond loyalty, ITA Group transforms how business feels globally by delivering impactful events, employee recognition programs, research and learning solutions. We help organizations create meaningful connections and lasting value, ensuring every interaction feels purposeful and rewarding. itagroup.com


Loyalty Methods builds and operates ReactorCX (RCX), an enterprise loyalty platform that powers some of the world's most complex loyalty programs at scale. We serve global brands where loyalty is financially material and operationally mission critical – like MGM Resorts, 7-Eleven, Gap,Old Navy, Athleta, Western Union, and BP. RCX is loyalty infrastructure, not a campaign tool, giving enterprises the reliability, governance, and control to run complex programs across channels, partners, and lines of business at scale. We manage more than 350+ million members, process 75+ million transactions daily, power 23K+ stores and are live in more than 35 countries.
RCX enables you to modernize your loyalty infrastructure without operational risk, and gives enterprise programs the comfort of real governance and control. The Loyalty Methods leadership team brings decades of experience building, running, and modernizing complex loyalty programs and the platforms that power them. Trust LM to evolve your program into a comprehensive, interactive, and captivating experience for your members. loyaltymethods.com


Talon.One is the most powerful incentives engine that unifies loyalty, promotions and gamification into one holistic platform.
Backed by enterprise-grade security and scalability, Talon.One empowers companies to build personalized, profitable promotions and loyalty programs using any data. The world’s most-loved brands including Adidas, Sephora and Carlsberg work with Talon.One to drive deeper engagement and lasting loyalty with their customers.
Founded in 2015, the company has a global reach with teams in Berlin, London, Boston and Singapore, and over 250 clients across North America, Europe and APAC. It was recognized in Gartner’s 2023 Market Guide for Loyalty Program Vendors, and as a major player in IDC’s 2024 MarketScape report for Loyalty Software Providers. talon.one.com




Acxiom puts data to work, solving complex challenges for the world’s leading brands and agencies. As the connected data and identity foundation for Omnicom (OMC) and part of Omnicom Media, Acxiom unifies, connects, and prepares data for AI-driven marketing and decision-making, maximizing technology investments. As leaders in data ethics and governance, Acxiom brings a privacy-first approach to serving clients globally, with locations in the U.S., UK, Germany, China, Poland, and Mexico. Connect with Acxiom on LinkedIn and discover more at Acxiom.com.


AppsFlyer is the Modern Marketing Cloud that helps businesses transform complex data into clarity and growth. A foundation for unified, measurable, autonomous marketing, AppsFlyer breaks down silos across measurement, deep linking, data collaboration, and autonomous AI workflows. For more than a decade, AppsFlyer has been the leader in mobile attribution, trusted by over 15,000 businesses worldwide. appsflyer.com


Most personalized videos are outdated the moment they hit the inbox. Blings changes that by moving the creation process to the moment of opening. We provide a single link that mirrors your live database, ensuring your customers always see their current loyalty balance, the right offer, and the most relevant content. Because the video is created on the user's device, your sensitive data never leaves your system. Blings allows your team to build a campaign once and let it run forever, turning your customer data into a constant stream of engagement and revenue. blings.io


Exchange Solutions is a cloud-based loyalty platform management company that delivers personalized loyalty solutions to B2C and B2B businesses, enabling them to build deeper and more profitable engagement with their customers. With more than 25 years of experience in the industry, Exchange Solutions transforms loyalty programs and promotions from being costly applications to productive and profitable capabilities for clients across various industries in the US and Canada. Current clients include retailers such as Esso™ and Mobil™, Sobeys Inc., McKesson, Indochino, Suncor and Bealls. exchangesolutions.com


Since 2010, InMarket has connected brands and customers when and where it matters most. Through InMarket's industry-leading real-time marketing and measurement platform, brands can drive growth, optimize spend, and close the loop between consumer intent and purchase with unique, real-time, actionable intent, location, and item-level commerce data.
InMarket holds more than 25 patents across location, attribution, and digital marketing, and was named by the Deloitte Technology Fast 500 as one of the fastest-growing technology companies in North America for three consecutive years. InMarket was awarded a 2025 BIG Innovation Award and Best Mobile Marketing Platform at the 2024 Digiday Technology Awards for its innovative technology. InMarket also received an Outstanding Achievement at the 2024 Internet Advertising Competition for Best Integrated Ad Campaign, recognized as a Marcom Gold Winner and Global Tech Award Winner in AdTech for its exceptional client work.
InMarket's nationwide team is united across more than 30 states. For more information, visit inmarket.com.


Neuralift AI is a deep learning neural segmentation discovery platform built to help CRM leaders move real business KPIs, not just campaign metrics.
Traditional CRM segmentation is bottom-up: rules, RFM, tiers, static personas. Every filter narrows the data. Every assumption removes signal. You optimize open rates and CTR but rarely unlock step-change growth in lifetime value, retention, or margin.
Neuralift takes a fundamentally different approach.
Using patented, NVIDIA GPU-powered deep learning neural networks, Neuralift analyzes all your first-party customer data unconstrained by predefined frameworks to discover net-new, strategically defined segments based on their measurable impact on revenue and LTV.
For CRM executives, this means identifying churn inflection before plateau, uncovering hidden high-value cohorts, modeling lift before investing in incentives, and personalizing at the ID level with confidence.
This is not rule-based audience building.
This is applied AI for revenue growth designed to lift the KPIs that matter on your P&L. neuralift.ai


Phaedon is a loyalty partner to brands across travel, hospitality, and retail, helping organizations humanize loyalty by transforming customer interactions into meaningful, lasting relationships.
Combining innovative technology, strategic expertise, and advanced analytics, Phaedon delivers end-to-end loyalty solutions that drive measurable business outcomes — from stronger engagement and increased lifetime value to sustained customer advocacy.
Its award-winning Tally™ platform enables organizations to scale loyalty with precision, embed emotional drivers into the customer experience, and move beyond transactional programs toward deeper connection.
Trusted by both leading and growth-focused brands, Phaedon helps organizations turn loyalty into a durable source of competitive advantage and long-term growth. Learn more at wearephaedon.com


SheerID is trusted by hundreds of the world's most admired brands–including Amazon, Spotify, T-Mobile, and Home Depot–to enable exceptional experiences by engaging the right customers, limiting offer abuse, and fueling precision-driven outreach to propel revenue and loyalty. SheerID’s Audience Data Platform instantly verifies high-value audiences and appends the permissioned data to 400+ martech and adtech platforms. The Audience, Alliance, and Affinity Networks allow brands to engage verified audiences using 200k+ authoritative data sources, their own data sources, and cross-promotion via aligned companies, respectively. sheerid.com


Sparkfly is a retail technology solutions company helping the world’s leading multi-unit enterprise brands unify guest engagement technologies to create deeper connections with customers. Through our platform, Sparkfly provides real-time POS and digital ordering connectivity, sophisticated enterprise offer management, loyalty programs, digital wallets, and closed-loop attribution across 20,000+ locations. Having powered over 4 billion offers for brands running their own engagement programs, Sparkfly is now opening new channels for customer acquisition, engagement, and retention with the precise attribution that enterprise merchants demand. Connect, innovate and grow with Sparkfly. Visit Sparkfly.com to learn more.


Speedeon is a data-driven marketing company that helps brands grow faster by delivering precise audiences and actionable consumer intelligence. By combining real-world data inputs, advanced enrichment, and predictive modeling, Speedeon provides marketers with a deeper understanding of who their customers are, what motivates them, and when they are most likely to engage. This enables brands to reach high-intent consumers with greater accuracy, scale, and efficiency.
Speedeon’s privacy-safe data solutions power smarter customer acquisition, stronger retention strategies, and more effective cross-channel activation. Through high-quality, multi-source data and continuously refreshed insights, marketers can build more targeted audiences, personalize outreach, and optimize campaigns for measurable performance. Speedeon supports a wide range of marketing strategies including programmatic activation, audience targeting, and data-driven analytics that help organizations make better decisions.
With a focus on data quality, transparency, and responsible data practices, Speedeon empowers businesses to improve predictability, reduce wasted marketing spend, and drive meaningful revenue growth. By connecting brands with the right consumers at the right moment, Speedeon helps marketers not only understand their audiences but act on those insights to create smarter, more impactful marketing. speedeondata.com


Vibes mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl's and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. vibes.com


Wiland enables brands to find new customers, keep them engaged, and grow their value through predictive analytics. Our AI-driven platform transforms extensive consumer spend and intent signals into powerful insights that help marketers predict who will buy, how often, and at what value. By applying these predictive insights across every addressable channel, brands can optimize acquisition, retention, and customer growth with precision and efficiency. Wiland’s clients achieve stronger profitability and higher ROI by marketing smarter—based on prediction, not assumption. Learn more at wiland.com.



Airship is the only mobile-first customer experience platform that empowers brands to build unified cross-channel experiences and AI-powered, orchestrated journeys that deliver measurable results at scale. airship.com


Mavlers is a lifecycle marketing and martechagency that helps turn customer data into measurable revenue and highercustomer lifetime value. We bring together CDP and CRM data to power precisemarketing decisions, more relevant journeys, and conversion-focused campaigns.With hands-on expertise across data and marketing platforms, we help brands andagencies get more ROI from the tools they already use. mavlers.com


MessageGears is built for the maverick marketer, the visionary IT leader, the data-driven strategist – for bold teams who craft the type of messaging that makes customers say “how did they know?” We help enterprises create intelligent journeys across email, SMS, mobile, and beyond to deliver personalization at scale that feels human, not robotic. With AI-assisted insights and advanced segmentation, marketers spend less time wrangling and more time creating standout narratives. That means tighter workflows, better-timed triggers, and campaigns that adapt to real customer behavior instead of stale assumptions or incomplete signals.
MessageGears is warehouse-native, so your customer data stays put – no risky copies, no slow syncs. Audiences are always current and governed by your rules. The result is messages that send when the opportunity is real, fewer workarounds, lower costs, and improved data security that IT teams love. You really can have it all. messagegears.com


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