Ad agency Moosylvania asked over 3,500 millennials — defined as 20 to 35-year-olds — to select their favorite brands over the past three years. Some are surprising — others, not so much. From Audi to Subaru; Nestle to Johnson & Johnson; Playstation to Apple; Netflix to Facebook; Carter’s to Calvin Klein; J. Crew to Gucci; AT&T to Verizon; Acer to Asus; Vans to DC Shoes; Mountain Dew to Pepsi; Publix to Trader Joes — and more. A common theme for successful brands? Engaging with millennial consumers via social media. These brands are the ones that came out on top.
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BUSINESS INSIDER 11/14/2015