• THE SWEET REWARDS OF

    INTELLIGENT RESEARCH


    FROM OUR WEEKLY NEWSLETTER

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Online Shopping Killed Retail… But Now It’s Coming Back to Save It

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Brick-and-mortar retailers are looking for salvation in an unlikely place: The e-commerce rivals blamed with causing their recent challenges in the first place. Even as brick-and-mortar retailers are hoping the same e-commerce competition that eroded their dominance can save them in a new digitally driven retail landscape, analysts caution that they need to be realistic about the limits of this strategy — and about their own slow response in adapting to a new retail landscape.

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NBC NEWS 8/22 2017

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