SEVEN PROVEN LOYALTY MECHANICS FROM THE TOP 100 LOYALTY PROGRAMS REPORT

Customer loyalty at brands like Pampers, Ikea, and Shell are driven by well-thought out loyalty schemes. What are the loyalty mechanics behind their success? Open Loyalty’s team has recently analyzed the top 100 loyalty programs from all around the world to learn proven strategies that guarantee company growth and a good customer experience. Taking inspiration from various brands and industries while creating your loyalty strategy might bring you lots of innovative ideas as well as proven practices. Loyalty programs may have various mechanics, but the most important thing is to focus on your business goals and on improving your customers’ experience and satisfaction. Let’s dive into seven examples of great loyalty mechanics and learn from their example.